Great masked front by the Loew’s State Theatre in Newark circa 1925 to promote “Never the Twain Shall Meet”962 viewsPhoto from Cinema Treasures
1923960 viewsPhoto from LOC
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To promote MGM’s Slide, Kelly, Slide in 1927, Loew’s State created a living still promo in its lobby with actual members of the Western Electric girls baseball team. The stunt worked as you can see.901 viewsPhoto from Cinema Treasures